Now more than ever women of all ages are ditching the tiny pink dumbbells and picking up heavier weights to do their deadlifts, squats, and bicep curls. And guess what’s happening? They are losing fat, sculpting some sexy muscle, and building a physique they love while realizing their true physical and mental potential.

The ever-persistent myth of women getting big and bulky by using heavy weights just doesn’t make sense. Women do not have enough testosterone to build the large muscles they fear. In fact, the common female goals of “toning” and “firming” are reached with heavier weights, and not with the often prescribed regime of light weights and endless repetitions.

A well-designed progressive resistance training program is one of the most efficient, effective ways to build a body that is strong, capable, and looks amazing. It empowers women to set their goals higher, wider, and more often using their newly minted confidence and motivation.